Roblox announced on Thursday that creators can now sell physical merchandise directly within their experiences.

Or, they could go get the Winx Club because, of course, they did that. If you’re not familiar with this franchise, it’s very popular with young ladies, and it’s had multiple TV series and adaptations ...

Purchasing in-game items is nothing new to Roblox, but now users can shop for actual physical merch and receive an avatar item on top of it. Eligible creators can bundle digital items with physical ...