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After being squeezed by cost of living, cash-cautious Aussies have taken advantage of Black Friday sales and cinematic hits during the month of November.

The Australian retail sector witnessed an uptick in November 2024, with the Australian Bureau of Statistics (ABS) reporting a seasonally adjusted increase of 0.8% in turnover. The rise follows consecutive growth of 0.

Black Friday spending helped lift retail sales in late 2024 but overall sales in the final quarter of last year proved disappointing, the British Retail Consortium said on Tuesday.

Australia retail activity jumped in November, supported by Black Friday sales and widespread discounting ahead of Christmas.

The doom and gloom for Aussie retailers has temporarily subsided, as shoppers returned in droves during the Black Friday sales.

Australian retail sales had the biggest increase in 10 months in November as Black Friday discounting drew cost-conscious shoppers, but even so they missed forecasts suggesting consumer demand remains subdued.

Australian Retailers Association's Chief Industry Officer Fleur Brown says Black Friday sales were a “big winner” for retail sales last year.