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Coca-Cola just resurrected its most iconic campaign ever
Coca-Cola launched what was to become one its most successful branding campaigns. 'Share a Coke' saw the Coca-Cola logo ...
Coca-Cola scraps its logo in the return of an iconic campaign
"The first-of-its-kind campaign, which sparked a global phenomenon by swapping iconic Coca-Cola logos for personalised names, ...
Coca-Cola brings back ‘Share a Coke’ for Gen Z
The custom labels are back for the first time in over a decade. Now, there are digital elements for even more personalization ...
Coke CEO talks most memorable campaigns and the future of AI-driven advertising
Coca-Cola is using AI to scale personalisation in global marketing, building on the success of "Share a Coke." ...
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Cola war fizzles out with new Coke ‘Halftime’ ad featuring actor Yash
New Delhi: Coca-Cola has put an end to the speculations surrounding the reignition of cola war with its new Coke Halftime campaign featuring actor Yash. After Pepsi’s ‘Anytime is Pepsi Time ...