Also, use different types of anchor text, such as branded, generic, partial-match, or long-tail to diversify your link profile. Additionally, use descriptive phrases that summarize the main idea ...

Because it’s a way to signal to search engines about what type of page your ... That’s why descriptive anchor text is recommended over generic words or phrases. Another, less obvious, way ...

There are many different types of anchor ... “natural” anchor text? Luckily, Google has provided some guidelines. According to Google, your anchor text should be descriptive and succinct.