The key differences in data analysis for qualitative versus quantitative data lie in the methods of interpretation and the nature of the data itself. Qualitative data, often textual or descriptive ...

Both qualitative and quantitative market research help business ... research reports are common sources for secondary research data. Secondary research typically covers broad areas of generalized ...

Macro data from the ... the household sector as a whole. Micro data from the Survey of Consumer Finances (SCF) are available every three years and only with a lag, but they can be used to address ...