Is it good for us or another product wearing a health halo? Susie Burrell compares it to water, soft drink and fruit juice.

rather than fruit-flavored ones. Unfortunately, this quick, dominating rise wasn't to endure, and a few years later, the soft drink's market share was relatively abysmal. This decline, at the end ...

PepsiCo’s Poppi acquisition proves just how rewarding disrupting traditional categories and building a strong brand can be, ...

A new ‘functional’ squash high in vitamins and minerals is being launched into the Vimto range of soft drinks this month.

Bru, has uveiled its first new flavour innovation since launching in 2023; Dynamo Fruit Punch in a 500ml big can format.

The amended Law on Special Consumption Tax, which proposes adding sugary soft drinks to the taxable list, will look to ...

Poppin' Boba Hyperchrome Rebel: This new drink remixes Dutch Bros Rebelenergy drink with orange, pomegranate and passion fruit topped with ... with dark chocolate, a soft top finish and brownie ...

Poppin' Boba Hyperchrome Rebel: This drink remixes Dutch Bros Rebel energy drink with orange, pomegranate and passion fruit topped with ... with dark chocolate, a soft top finish and brownie ...