For example, in marketing, numbers can show sales patterns, but listening to customer opinions and reasons can tell you what they feel and why they buy, according to Tasker. Using both types of ...

When you make business decisions as a manager, you take into account qualitative factors like reputations, brand strength and employee morale, as well as quantifiable data such as sales figures ...

Example of Quantitative Analysis in Finance . ... Over-reliance on Historical Data: Quantitative analysis often relies heavily on historical data to make predictions about the future.