Monster Energy is bringing tropical vibes with the launch of Zero Sugar Ultra Blue Hawaiian — a new addition to the fan-favorite Ultra line.

Monster Zero Sugar, and Java Monster, which Chappell described as the company’s big three. “We do not believe the core Monster brand (or Reign or Bang) can tap into the newer consumers to the ...

Our long national nightmare is finally over, y’all: The newest zero sugar Monster Energy flavor is here. Welcome to the team, ...

While MNST has a global reach and stable financials, CELH is a higher-growth opportunity driven by product innovation and ...