Sam’s Club is using Roblox to offer real-world deals through gameplay. Retailers like Walmart and others are increasingly investing in virtual platforms like Roblox to build brand presence.

I checked out the most fancy, rich club in all of Roblox – and it was beyond anything I expected. In this video, I explore the luxury lounges, over-the-top decor, and all the VIP perks that come ...

“We have to make membership playable,” says Sam's Club Interim CMO W. Joe DeMiero in a LinkedIn post, promoting Roblox and other virtual gaming platforms as an emerging way to connect with a ...

Recently, many companies have been attempting to “reach out to the youth” by doing things with video games like Roblox ... reference to the famed Sam’s Club membership, which customers ...