While it had an antiseptic liquid, Savlon's size was much smaller than Dettol and Lifebuoy due to their leadership in categories like soap. Over the course of the year, along with these global ...

Savlon Chalk Sticks, ranked number two in the Effective 100 ... [Unilever–owned] Lifebuoy and [Reckitt Benckiser’s] Dettol both hold significant market share and these two brands dominate the category ...