When Johnson & Johnson’s recent abandonment of its 136-year-old cursive logo was followed quickly by Eddie Bauer ditching its script wordmark of six decades, alarm bells rang in all corners of ...

Health care giant Johnson & Johnson is unveiling a new logo to reflect its focus on pharmaceuticals and medical devices. The new logo will replace the script used since 1887 and will feature a modern ...

The new logo no longer uses a script font. Johnson & Johnson via AP The signature logo was “one of the longest-used company emblems in the world,” J&J declared in a 2017 website post.

Johnson & Johnson is signing off on a new logo. The health care giant said Thursday that it will replace the well-known signature script it has used since 1887 with a modern look that reflects its ...