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How 3 companies are reinventing event marketing with SoLoMoIt’s called SoLoMo — an acronym for social, local and mobile — and supercharges attendance rates and outcomes. “Really? Another marketing acronym?” Yes, I know. But SoLoMo has become the ...
However, many marketers jump in without considering the importance of building an integrated and comprehensive campaign. SoLoMo has become quite a catchphrase in the mobile space. And since the hype, ...
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