Your company probably has a social media presence. But if you're not incorporating social media into your customer marketing strategy, you could be missing out. After all, you've spent valuable time ...

Live Events Are Re-Writing The Book On Viral Marketing Mobile ... it's essential for your business to optimize its social media marketing strategy. Here are five steps to get started.

A well-designed social media marketing plan delivers another invaluable resource to boost marketing outcomes: customer data. Rather than being overwhelmed by the 3Vs of big data (volume ...

Among the latter, the owner of The Book Dragon Shop in downtown Staunton is not well-versed in social media marketing, so when she was approached by someone with Bridgewater College's business ...