As social media grows in popularity, so do the opportunities for businesses to promote their products and services on a ...

A legal loophole is allowing children who access social media to see enticing advertisements for marijuana with potentially ...

Leading brands are finding success by integrating traditional shopper marketing expertise with new digital capabilities, ...

Your social-media profile can be wiped out overnight—your email can’t. In case the constant back-and-forth 2025 TikTok ban ...

Financial services advertisers must navigate platform certifications, disclosures and targeting restrictions while creating ...

Digital advertising on social media platforms has undergone a transformation owing to the inclusion of technological ...

Organic social media can be used to test hypotheses before making a larger investment, according to research from VaynerX and ...

Nike had almost 188,000 engagement actions after it aired its star-studded ad featuring prominent female athletes.

For new parents struggling with challenges such as breastfeeding and sleep deprivation, social media can be a great place to ...

Elon Musk's X is suing more companies, alleging they joined a group of advertisers illegally conspiring to boycott the social ...