The studio contributes to the advancement of Roblox gaming while championing developers, building chart-topping experiences, and pushing the boundaries on one of the most dynamic platforms in the ...

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox's Rewarded Video and other immersive ad formats. The latter can be ...

Shopify is set to pilot its checkout in Roblox, one of the world’s largest online games, the two companies announced today. “This will open up a massive audience of 80 million daily active, highly ...

This story was originally published on Retail Dive. To receive daily news and insights, subscribe to our free daily Retail Dive newsletter. As Roblox looks to tie its platform to revenue ...

As part of the collaboration, WPP and its media investment company, GroupM, have joined the official Roblox Partner Program as agency partners. Working together, they’ll undertake a wide range of ...

To achieve that, Roblox collaborates with partners such as PubMatic, DoubleVerify and Shopify. In the last quarter, daily active user bookings increased by 6% year-over-year, driven by Roblox's ...

Popular Roblox life simulation game “Brookhaven” has been acquired by game developer Voldex in a deal funded by Raine Partners and Shamrock Capital. Created by Roblox user Wolfpaq in 2020, “Brookhaven ...

While Roblox projects the majority (80%) of those users will come to Roblox to play games, the platform expects the remaining 20% to come to the platform to shop, learn, talk or consume entertainment.

Roblox, Shopify partner to sell physical products in the metaverse This is the first such partnership for Roblox, which plans to integrate with “various” e-commerce platforms in the future.