With local search proven to be one of the hottest SEO trends of 2017, it is projected to maintain its standing among make-or-break optimization factors in 2018. The competition between online and ...

A good SEO strategy is a must-have for any business striving to stand out in search engines. But for the brick-and-mortar outlet that relies on local customers to survive, it's local SEO that ...

Local search is one of the most underutilized and least understood digital marketing strategies, even though it’s one of the most cost effective. Sixteen billion search queries a month are conducted ...

Here are my data-driven tips for how marketers and local business owners can adapt their local search strategies during (and after) the pandemic. 1. Optimize For Customer Interests And Goals.

The first step in your local SEO content strategy should be to optimize your web pages for the local terms potential customers are searching for most. This requires keyword research to find the ...

Search Engine Land » Platforms » Microsoft » LinkedIn » Recent Trends Should Guide How Businesses Grow Local Search Strategies When it comes to online and mobile advertising, many local ...

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