Roblox is diversifying its revenue streams into areas like real-world commerce and ads as it aims to capture 10% of the $180 ...

Roblox announced on Thursday that creators can now sell physical merchandise directly within their experiences.

Roblox announced Thursday that creators can now sell physical merchandise directly within their games and experiences on the ...

Roblox is bringing real world shopping to its digital in-game experience. Check out this piece to know all about what is ...

Fenty Beauty, The Weeknd and Paramount are among the marketers testing new ways to merge virtual and physical shopping ...

Pop star Zara Larsson says she's made a seven-figure sum by selling merchandise on the video game platform Roblox. The Swedish star, known for hits like Lush Life and Symphony, offers fans in-game ...