Spotify Technology has announced new initiatives to boost the music and podcast streamer's advertising revenue. Spotify stock ...

Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google ...

Marketing platform AppLovin said on Thursday it has submitted a bid for TikTok assets outside of China, ahead of the April 5 ...

WPP is going to acquire data collaboration platform InfoSum.The announcement:WPP today announced the acquisition of InfoSum, ...

This siloed approach to marketing measurement isn’t just outdated—it’s actively costing brands money. As privacy changes ...

Al Arabia Outdoor Advertising signs a Memorandum of Understanding with the media vertical of Multiply Group, the Abu Dhabi-based investment holding company, setting the stage for the creation of a ...

These advancements promise to streamline influencer matchmaking, but they also raise a key question: Will agencies ...

Besitos announced a leadership transition as the company continues to scale its primary business offerings, KashKick and Besitos Marketplace.

The Award Recognizes Shirofune Founder and CEO Mitsunaga Kikuchi as the Marketing Solutions Provider Innovator of the Year ...

Under the leadership of Kikuchi, Shirofune continues to redefine the digital advertising landscape by merging industry leading technology with actionable insights to achieve measurable outcomes.

Automotive industry experts told BI that Tesla needs to launch more models, develop more advanced technology, and up its ...

The modern consumer demands meaningful, seamless and personalized shopping experiences. Are you ready to give it to them?