Like a master-level chess player, former Deputy President Rigathi Gachagua is a man on an urgent mission. From his Wamunyoro home, he projects the gravitas of a modern-day emperor proclaiming royal ...

How does ethos differ from pathos and logos in advertising? Ethos, pathos, and logos are three modes of persuasion identified by Aristotle. Ethos appeals to credibility and character, focusing on the ...

Emma Cole does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...

Call of Duty veteran Michael Condrey has reportedly been fired as the head of 2K Games studio 31st Union after its debut project, free-to-play hero shooter Project Ethos, recieved a muted reponse ...

"Trading them away, even to better situations from a contention standpoint, is against the organization's ethos." Look no further than how Los Angeles handled the end of Kobe Bryant's career.