Enter the Basic Attention Token (BAT), a digital currency that aims to shake up the way online ads work. BAT, in combination with the Brave browser, tackles ad fraud head-on. But how does it do this?

The Big Game had fewer hard-hitting social cause messages than years past, due to the polarization of opinions in the presidential election and corporate fear of alienating Trump.

More than a half-dozen elite female athletes are starring in the new commercial, as the apparel maker capitalizes on the ...

The first was a complaint filed under the new Protecting Americans’ Data from Foreign Adversaries Act, which outlaws the ...

This week, I shared a message with my Advertising Design students. I reminded them that, regardless of political views, we should all consider the impact of environmental issues, diversity ...

Let's start with the greatest Super Bowl ad in history. (It's possible we are biased.) Don’t ask, just email Bill Murray. [email protected] pic.twitter.com ...

She's been a journalist since 1989, working at Mpls.St.Paul Magazine, Twin Cities Sidewalk ... So when Mark Evans, executive VP of ad sales for Fox Sports, recently told The Hollywood Reporter ...

Google is one of the top AI firms in the world, developing bleeding-edge AI under the Gemini umbrella. But Google isn’t seen as the leading AI company because OpenAI’s ChatGPT went viral ...

For some fans, Super Bowl commercials are as big a part of the experience than the ... Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the ...

Many companies are either teasing their spots or releasing their ads early, aiming to generate buzz before the big game between the Philadelphia Eagles and the Kansas City Chiefs. Super Bowl LIX ...

Nike NKE3.29%increase; green up pointing triangle is making a high-stakes bet on a Super Bowl commercial to breathe new life into its struggling brand. After losing market share to Hoka and others ...

The Super Bowl is always packed with attention-grabbing ads, but Novartis’s cleavage-packed commercial created particularly ...