While he eventually signed with the swoosh, James told NFL brothers Travis and Jason Kelce on their podcast New Heights that ...

Before LeBron James had numerous sponsorships with the Lakers, he revealed his first major contract offer by Reebok.

During his senior year of high school, before forgoing college and going straight to the NBA where he would be drafted by his ...

LeBron James recently opened up on the New Heights podcast, hosted by Travis and Jason Kelce, sharing a fascinating story ...

Before LeBron James received ... or even more? James explained more on the New Heights Show about what specifically happened with the shoe company. “The best pitch that I got was Reebok ...

NWTN Home is a smokeware brand bringing craftsmanship to the cannabis industry by designing what they call “homeware for the ...

As LeBron James has risen to international stardom, he has had a silent partner. This is the story of how Randy Mims became ...

Appearing on New Heights with Jason & Travis Kelce, King James revealed Reebok offered him a $10 million check on the spot while he was in high school. The deal was to secure him to the brand but not ...

Gilbert Arenas' ex-girlfriend Laura Govan hyped LeBron James' mother, Gloria James after the Lakers star revealed her role in one of his major business deals.

LeBron James was offered a multi-million dollar contract by Reebok in the early 2000s - but his mother told him to follow his ...

Lebron James’ latest Nike sneaker — the Lebron ... They feature a supportive high ankle and a brand-new “X-Plate” in the midsole. Visible through a translucent outsole, this X-Plate ...