A new work leans into the brand’s place in literary history, but with media strategies shifting fast, Coca-Cola’s quieter ...

Coca-Cola has relaunched its global "Share a Coke" campaign in Kenya, bringing back personalized Coke bottles and cans featuring individual names. The campaign, first introduced in 2011, replaces the ...

As a result, on 4 April 1975, Microsoft was born. Soon after, the company secured a deal to provide the operating system for ...

Elon Musk is no stranger to branding and copyright controversies. Tesla is being sued by Blade Runner 2049's producers for ...