The first step to create a portfolio book is to select your best copywriting samples that demonstrate your range, versatility, and expertise. You don't need to include every piece of work you have ...

Your goals will determine what kind of copywriting samples you should include, how you should organize them, and what tone and style you should use. For example, if you want to work for a B2B tech ...

Whether it's scrolling through a social media post or surfing websites, chances are a copywriter wrote the content. It is a popular misconception that copywriting is just about clever ads ...