By analysing real-time viewer responses during live cricket matches, the study reveals that ads on mobile not only drive higher engagement and capture audience attention but also significantly boost b ...
As per the study, ads on mobile devices during live cricket received 1.7 times higher viewer focus as compared to ...
The finding has been demonstrated in a study carried out by JioStar’s mobile streaming platform, in collaboration with ...
Nagpur: Cricket enthusiasts did not mind the pre-summer heat, patiently waiting outside the VCA Civil Lines Stadium.
As both Pakistan and New Zealand prepare to lock horns in the ODI tri-series opener, here's all you need to know about when, ...
Pakistan cricket star Babar Azam has lost his mobile phone, creating a stir among fans and raising security concerns just ...
India vs Pakistan will feature interviews and personal takes from the sport's greatest heroes, from Sourav Ganguly to Shoaib ...
President Rajeev Shukla talks about MS Dhoni's future after cricket and talks about his chances in Politics. Check out all ...
MS Dhoni, who stepped away from international cricket in 2019, continues to play in the Indian Premier League (IPL).
Cuttack: At least seven people were arrested on Friday for allegedly black marketeering tickets for the upcoming One Day ...