Kendrick Lamar has made history by becoming the first musician to be featured in a Gatorade commercial, marking a major ...

Elisa Johnson Vito Sunglasses ($150) Sporty is a noteworthy theme for both K-dot and SZA, and these sunglasses will easily ...

Kendrick Lamar became the first musician to feature in a commercial advertisement for Gatorade. The Not Like Us hitmaker starred in the brand's 'Lose More.

For obvious reasons, Gatorade commercials usually feature athletes. The drink was designed for sports people, by sports people. They dump it on the football coach after a big win. It’s synonymous with ...

Kendrick Lamar has become the first musician to ever be featured in a Gatorade commercial thanks to the brand’s latest ad.

Kendrick Lamar is the first musician to ever be in a Gatorade campaign. According to Sports Business Journal , Anuj Bhasin, CBO of Gatorade, chose Kendrick "because of his mindset of hard work, ...

The NBA playoffs are heating up, and Gatorade has found the right moment to launch its powerful new campaign, “Lose More. Win ...

When Pulitzer Prize-winning rapper Kendrick Lamar begins his world tour in Minnesota on Saturday, it’s safe to assume that he ...

Lil Wayne responds to the NFL after he did not headline the Super Bowl halftime show this year. Kendrick Lamar performed ...

Notably, rap acts have historically leveled up to stadiums alongside a pop or R&B co-headliner: Lamar with SZA, JAY-Z with ...

Kendrick Lamar and SZA have now spent eight consecutive weeks at number one for their song “Luther” from his latest album “GNX.” Rapper Kendrick Lamar (R) and SZA perform ...

SZA is stepping into the beauty world with her first ever makeup line and it’s got a name as bold as her style: Not Beauty.