The Kendrick vs Drake beef, followed by the Grammys, has made the victory of Not Like Us an iconic one, sparking humorous reactions and memes online. Kendrick's win created GTA vibes in a fan's mind.

Fans have already begun flooding social media with memes and emotions as the internet discourses about this unexpected collaboration, and let's just say we will be seated. Kendrick Lamar teams up ...

Riding on a wave of momentum, Kendrick Lamar has quickly risen to the top of the industry. His rise has been nothing short of meteoric, and he has broken quite a few milestones along the way.

Following Texas Tech's Round of 32 win, the men's basketball account dropped a couple Kendrick Lamar memes, trolling the ...

I try to write about emerging trends in this column, but this week I'm flipping the script, as they say, and taking a look at ...

Ole Miss's coach, Yolett McPhee-McCuin, dropped a perfect meme after upsetting LSU. The Lady Tigers have been struggling lately. The team recently lost a heartbreaker to Alabama, forcing junior ...

And — as the Red Raiders' social media accounts have been known to do — the team's men's basketball Twitter account celebrated with jokes and memes. Predictable but still excellent.