Google's open-source Meridian helps marketers build better models, understand lift by channel and finally bring sanity to ...

This comprehensive analysis examines five most critical errors that plague GST filings, explores their underlying causes, and provides practitioners with actionable strategies for prevention and ...

The Trump administration's new 50% duty on imported steel could increase store prices for items in steel cans by 9% to 15%, according to the Consumer Brands Association, a trade group whose members ...

UN Women—a United Nations agency that studies and tracks issues of gender equality around the world—indicated that in 2024, ...

With the right data management tool and strategy in place, organizations can fuel advanced use cases to remain ahead in an ...

Is the Google Data Analytics Certificate actually worth it in 2025 or just another overhyped online course? With over 250,000 ...

This piece kicks off a five-part series providing guideance on turning uncertainty into decisive action, with data analytics ...

Standing out in today’s modern marketing isn’t easy. It demands the use of right AI tools, insights, and smart strategi ...

Running a business involves complex financial management that requires a well-organized cash flow system for long-term ...

Discover how AI is revolutionizing marketing—from personalization and automation to analytics—enabling smarter, faster, and more efficient brand growth.

Big data can help make Americans healthier, and the Trump Administration has stated—in its recently released Make America ...