Listrak, the retail industry's person-first marketing platform, issued its 2025 Cross-Channel Benchmark Report, providing data-driven insights into how retailers and brands are navigating the ...

Ding, ding, ding! The battle is on, with email in one corner, and SMS across the ring. Which channel is best for your marketing efforts? Some 74 trillion emails are sent every year, and "only" 8 ...

With around 1.8 billion active users worldwide, Gmail remains the most popular email service by far. Google was also one of the first to pioneer and popularize two-factor authentication (2FA).

There's been a rise in Royal Mail text message scams in the UK in recent weeks. Credit: Nathan Stirk / Getty Images If you get a text message purporting to be from Royal Mail, treat that thing ...

One of the key findings is that SMS produces engagement rates six to eight times higher than retailers normally achieve via email marketing when used for redemption, data collection and brand ...

Google is about to overhaul the login procedure for nearly 2 billion Gmail users as part of a major security update to its email service. The current method of sending an SMS text message to ...