The trend calls for creamy formulas almost exclusively, starting with skin prep. You'll want to load up your skin with ...

1. Applying 2 to 3 times as much foundation 2. Using warm tones instead of cool tones 3. Applying blush in a higher position 4. Swapping bronzer and contour 5. Applying a darker lip 6. Using setting ...

To date, the retailer has only been accessible to U.S. consumers via its website — though the opening of a Los Angeles hub ...

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The contrast makeup theory is the latest TikTok beauty craze, but why should I care? I chatted with makeup artists to break down the trend and help me figure out if I should implement it in my own ...

The marketing trends of 2025 offer immense opportunities for innovation. From embracing AI to rethinking personalization and ...

With Cobra Kai season six, part three premiering February 13—marking the end of the show’s nearly seven-year run—we chatted ...

Ali Goldstein has been named president of acquisitions for L’Oréal USA, taking the reins from Carol Hamilton, who is retiring ...

Phil Perry has the Patriots swinging a trade to land three players in the first two rounds in his latest 2025 NFL Mock Draft.

Your website's landing page is often the first interaction a potential customer has with your brand. So it's crucial to make ...

President Donald Trump said he is serious about wanting Canada to become the 51st state in an interview that aired Sunday during the Super Bowl preshow.

In today’s fast-paced digital world, staying ahead in e-commerce and retail means embracing innovation. Traditional marketing ...