The toy maker Mattel has apologised for the blunder. “Mattel was made aware of a misprint on the packaging of the Mattel ...
Mattel faces backlash after its "Wicked" dolls misprinted links, directing buyers to a porn site instead of the movie's official page.
These are the branding stories we’re reading this week. This week in branding news, a Mattel packaging misprint went viral, ...
If you've been online in the last few days, you'll be fully aware of the disastrous, yet mildly hilarious Wicked dolls that have gone on sale. The dolls themsel ...
Toy company Mattel apologized after fans discovered a link to an adult website on the packaging of ... which intended to direct consumers to the official WickedMovie.com landing page,” said ...
Instead of linking to Universal Pictures' official WickedMovie.com page, the website listed leads to an adult film site that requires consumers to be over 18 to enter. Toy manufacturer Mattel has ...
“My Walmart has so many for sale,” a third stated. “I bet that will be worth $ one day!!” another viewer guessed. Indeed, the ...
The Wicked film roll-out has been littered with a series of embarrassing gaffes that even the best PR team couldn't magically ...
A toy manufacturer famous for 'Barbie Dolls'Matel'This movie 'Wicked' misstated a pornographic website in the doll's ...