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The Rs 2,715-crore acquisition of premium beauty brand Minimalist from a company founded four years ago is "a great example of making" Hindustan Unilever Ltd's portfolio future fit and it shows the ...

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Hindustan Unilever Limited (HUL), a fast-moving consumer goods company, has acquired the homegrown skincare brand Minimalist at a pre-money valuation of Rs 2,955 crore (nearly $350 million). The board ...

Moneycontrol had first reported about HUL’s deal to acquire Jaipur-based Minimalist on January 3. “HUL to acquire 90.5 percent stake in the business through secondary buyouts (and primary ...

Five-year-old D2C brand Minimalist has been acquired by FMCG giant Hindustan Unilever at a valuation of Rs. 3,200 crore after HUL acquired a 90.5 percent stake in the business for Rs. 2,955 crore.

The acquisition of Minimalist is a significant step in capturing the growing demand for niche, premium beauty brands. India’s beauty market is becoming increasingly competitive, with focused brands ...

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