With Pinterest searches for ‘lilac hair’ sky-high ... Choose a semi-permanent purple dye then dial down the vibrancy by mixing it with conditioner. To maintain the colour, a purple or ...

Unlike your regular shampoo, purple shampoo is a specialized formula crafted to neutralize unwanted yellow undertones in ...

While the Soft Shadow Roots doesn't need any special aftercare treatment, Mark advised using purple shampoo to maintain the color and heat protectant when heading out to avoid sun damage. Mark'ed ...