PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

This month’s most viral launches come from Rare Beauty, Kylie Cosmetics, Fenty Beauty, Patrick Ta, and Maybelline. From hair ...

Selena Gomez’s beloved beauty brand, Rare Beauty has just launched its brand-new product, the highly anticipated Soft Pinch ...

Contouring can add sculpting and definition to your makeup look and it's a lot easier than you might think - but it can ...

Animal cruelty is increasingly becoming a big no in the fashion and beauty industry. Customers are boycotting the brands that are testing on the animals.

Selena Gomez's Rare Beauty has announced the release of a new contour shade. It will be released on January 23, 2025, on Rare Beauty, Amazon, Sephora, and other retail websites.

Selena Gomez didn't let talk of an Oscars snub stop her from congratulation her Emilia Pérez colleagues on Thursday.

One of those products is the Urban Decay Original Naked Eyeshadow Palette. Another one of those products is the Urban Decay ...

Selena Gomez has responded to a political who suggested the entertainer and businesswoman be deported. The “Emilia Perez” ...

The "Only Murders in the Building" star Selena Gomez has sported some killer beauty looks, but sometimes she can go overboard ...

Selena Gomez is one of the most famous women on the planet. Amid her awards season buzz and a high-profile engagement, Vogue ...