April has arrived, which means we're fully in the swing of updating our style and beauty routines for spring. As the weather ...

Cocoa or Shea Butter for stretch marks? Here, we compare benefits, textures, and effectiveness to help you find the best ...

For years, Egyptians with curly and coily hair textures have faced a dilemma: rely on expensive imported brands or struggle ...

Embarking on the journey to find the perfect curl cream can be exciting yet daunting. With so many options available, it can ...

TikTok may have made these cult-fave skincare products and cute pieces famous, but the rave reviews prove they deserved it.

The Sephora Savings Event is here, and with it, deals on nearly everything at Sephora. The event kicked off on April 4 for ...

Scroll this way for the brand new wellness and beauty buys that really caught our eye this week. Which is your favourite?