The rise of brands like Old School, which provide alternative sports team apparel, is bringing about a shift in marketing, ...

Jeff Daniel's The Purple Rose Theatre Company is selling Born In Detroit U-M and OSU gear as a part of its "My Mother and the ...

Club sports team leaders said new University rules for club sports teams, including uniform regulations and a transition to a ...

The collection of apparel, footwear and accessories is intended to be a lifestyle product but will have technical attributes.

BAPE® are once again joining forces to deliver a new collection that pays homage to their legendary partnership, which began ...

For years, adidas has owned the cross-section of lifestyle and sport with its iconic Originals line of footwear, apparel and ...

Meet the local female entrepreneurs spearheading a Celtics and Bruins fashion movement inside TD Garden. Read more on Boston.com.

It has been 11 years since the Florida Gators basketball team last played in the Final Four. This Friday, the Gators will ...

Sarah Wasilak tests the best workout clothes and gear in PS’s Fit Check series. See top picks for comfort, performance, and ...

J.Crew is partnering with U.S. Ski & Snowboard to create a new lifestyle apparel line that captures the essence of mountain ...

Up until a few years ago, Woods appeared destined to wear the Swoosh forever. Outside of Michael Jordan, no recent athlete ...