The year 2025 is a big one for Titleist as it marks 25 years since the introduction of the Pro V1 golf ball, which cemented the company's status firmly at the top of the golf ball world.

Golfers worldwide constantly seek to enhance their game by maximizing distance and performance. Selecting the right golf ball ...

In creating the latest iterations of the Pro V1 and Pro V1x, Titleist paid considerable attention to an area of golf-ball design consumers don’t think much about—dimple design. This is nothing ...

TaylorMade is introducing its first launch monitor-enabled golf ball balls with the release of the TP5 and TP5x TRK-R golf ...

The first Pro V1 was released on the PGA Tour 25 years ago, and it quickly became the most-played ball in golf, an honor it has never relinquished. Last season, according to Titleist, about 70 ...

The deep dive: The first Pro V1 was released on the PGA Tour 25 years ago, and it quickly became the most-played ball in golf ...