JOHN Lewis has gone back to basics with its Christmas advert this year with a magical tale about finding the perfect gift for a loved one.  The two minute ad is called The Gifting Hour and

The Gifting Hour opens with heroine Sally running into the retailer’s Oxford Street flagship store, the first time a John Lewis store has appeared in its Christmas ad, 15 minutes before closing time. Falling through a rack of dresses, she steps into the ...