The prebiotic soda brand and two-time Inc. 5000 honoree was previously valued at $200 million in 2021.
Better-for-you soda is now a billion-dollar business. Well, closer to $2 billion, actaully. Prebiotic soda brand Olipop just closed a $50 million Series C funding round valuing the company at 1.85 billion. J.P. Morgan Private Capital’s Growth Equity Partners led the round.
As part of its Super Bowl advertising plan, the prebiotic soda brand Poppi made a move which has caused a surprising amount ...
Trendy prebiotic soda brands Poppi and Olipop are beefing online. But which one is actually better for you? We asked a ...
The funding will be used to “drive product development, expand marketing efforts, and diversify distribution channels”.
The brand also hired an industry veteran to reshape its leadership structure, with Coca-Cola executive Mel Landis as its new ...
A marketing stunt involving $25,000 Poppi vending machines has backfired spectacularly for the prebiotic soda brand — and its competitor Olipop is reaping the unexpected benefits.
The influencers posted videos about these gargantuan gifts on TikTok, racking up millions of views, but unfortunately for the ...
The incident has sparked a broader conversation about the ethics and optics of influencer marketing. Some content creators ...
The better-for-you soda company Olipop has closed a $50 million Series C funding round that gives the business a valuation $1 ...
OLIPOP co-founder Ben Goodwin explains how his idea for a "functional" soda that supports the gut's microbiome found its way ...
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