The soda giant has been paying attention to the rising interest in prebiotic sodas and has created a new line of sodas with a mix of fruit juices and prebiotic fiber under its Sim ...

The backlash surrounding Poppi's Super Bowl campaign speaks to a new era of anti-extravagance in influencer marketing.

Poppi has secured the highest advertising impact score (+25.0) among all Super Bowl 2025 advertisers, a new YouGov report finds. The prebiotic soda brand featured popular social media influencers in ...

Amid the conversations and controversy from Super Bowl Sunday, Poppi finds itself in an uncomfortable situation.

Prada has ordered a review of the luxury brand after gaining access to its latest financial and sales figures, according to a ...

Coca-Cola has unveiled its latest endeavor, Simply Pop, a prebiotic soda brand set to rival popular health-conscious ...

It seems Coca-Cola has grown sick of stomaching Poppi and Olipop’s success with “gut-healthy” sodas – so the legacy brand is ...

The Coca-Cola Company announced the beverage on Monday, creating new competition for popular soda alternatives like Poppi and ...

As consumers increasingly reach for better-for-you options, the beverage giant is entering a market dominated by brands like ...

Coca-Cola is launching its own prebiotic soda brand to compete with Olipop and Poppi. While soda consumption has fallen over ...