Coca-Cola's AI-generated Christmas advert, a reimagining of its iconic 'Holidays are Coming' campaign, has sparked controversy. The 15-second spot, featuring AI-rendered cherry red trucks delivering ...

Spikes Asia catches up with Chuenprapar to explore the power of humour in marketing communications and his advice for Thai ...

From winging an internship in Johannesburg to leading creative at Clemenger, Heidi Kasselman's unconventional path proves ...

Despite a robust 2.8% Q3 increase in Japan, Dentsu has downgraded its full-year outlook to flat (0%) due to a sharp fall in ...

As the media industry navigates a mercurial landscape, Dow Jones’ global CCO, CMO, and EVP and GM for leadership, luxury, and ...

As big tech's entanglement with politics draws fresh scrutiny post-US election, Western platforms face a deepening trust ...

A report by the World Federation of Advertisers and MediaSense reveals that 75% of major global brands plan to change how ...

The South America-based network can truly call itself global if it’s able to win over Asian clients with its 'borderline cult ...

Malaysia's Anti-Corruption Commission has officially opened an investigation into the US$10 million loss of state funds ...

Judging this year's entries will be twelve leading industry experts from across the APAC, including Australia, mainland China ...

Campaign dissects the secret sauce to Hello Kitty’s iconic global domination, its grasp of the timeless kawaii concept, and ...

A record number of 45 brands surpass the RMB 1 billion mark in GMV. The list of high-flyers include international giants like ...