"Football is the No. 1 sport among women in the U.S., and we keep growing," says Marissa Solis of the NFL, who credits Swift ...

In the past three years, according to research by marketing professor Kim Whitler, the number of Super Bowl ads that have had ...

Sarah Chapelle is the author of "Taylor Swift Style" and explains what the singer wore to her first Super Bowl game in Las ...

Despite the ongoing and loud woes of your neighborhood Brad, Chad or Dad, the Kansas City Chiefs are headed back to the Super ...

If you take one look at Taylor Swift’s projects of the past, present and future, you know she’s one of the world’s best ...

Taylor Swift began attending football games regularly a year ago and the superstar singer is already experiencing the highest ...

Kansas City Chiefs owner Clark Hunt spoke about Taylor Swift’s impact on the team’s popularity after she started dating ...

Tayvoodoo is the phrase coined by Swifties to explain when the Chiefs pull out a close victory. Eagles fans certainly don’t ...

Things seem to be going pretty well for Kansas City Chiefs tight end Travis Kelce and his girlfriend Taylor Swift. The couple have spent quite a bit of time ...

Super Bowl LIX will also feature two of the biggest WAGs (wives and girlfriends) in the game today in Taylor Swift and ...

When Taylor Swift is at the Super Bowl to support Travis Kelce and the Kansas City Chiefs, however, she has a request.

Taylor Swift is a pro when it comes to working a red carpet — like at the Grammy Awards in that head-turning red Vivienne Westwood gown and “T” leg chain by Lorraine Schwartz — and she brings that ...