Adidas has signed a NIL deal with Kaleena Smith. With this, she becomes the first woman player, who is still in high school, to get into a contract with the global sportswear brand Adidas.

Adidas has been a strong supporter of sports and has created multiple global programs and initiatives to make sports more ...

The sports industry is growing faster than the fashion industry. Discover the most important learnings from the study "The ...

Golf4Her opened a new “Mulligan” online re-sale boutique for used women’s golf clothing and accessories.++++ Kinsey’s hired sales veteran Joseph Eccker as its ... Log in to view full article. Try SGI ...

With Candace Parker at the helm, adidas demonstrates its commitment to elevating women's basketball from the ground up.

Like the previous link-up on the Samba, the JJJJound x Adidas Superstar 82 comes at a premium price of $250 (standard ...

Apparel and shoes are seeing some of the biggest markdowns with popular brands like Lululemon, Nike, Adidas, Patagonia and ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

A part of Adidas' Women's Essentials collection ... The deal can be availed via Adidas' website. Part of Adidas' Men's ...

Puma is highly dependent on wholesale, which accounts for about 75% of its sales. Wholesale sales tend to bring lower margins than sales through full-price owned channels. Puma also risks losing share ...