Organizer North Carolina Fusion says the tournament brings 25,000 total visitors to the Triad and gives a big boost to local businesses.

Amazon is rolling out some of the biggest Black Friday deals as sales season heats up. The retail giant has announced its ...

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Southern California teen Kaleena Smith became the first women's basketball partner to sign an NIL deal with adidas.

The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...

NBA players Anthony Edwards and LaMelo Ball and musician Coi Leray are featured in ads that will air across paid media, ...

Anysphere, the company behind Cursor, has acquired AI coding assistant Supermaven for an undisclosed sum. Anysphere CEO ...

Over 500 youth soccer teams will descend on the Triad this weekend for the latest rendition of the Adidas Clash tournament. According to a press release from North Carolina Fusion, this year's ...

Tyshawn Jones and adidas have hit the mark once again with a fresh new colorway of the Tyshawn Low, now available in Cracked ...

Designed to give athletes a boost of energy during physical exertion, GU is well-loved by runners. Not necessarily the taste, but that’s to be expected with any sports nutrition gel. This pack comes ...

Adidas partners with The Hidden Opponent to promote athlete mental health, launching a supportive apparel line and expanding ...