Apple has agreed to pay out a $95 million settlement in response to a class-action lawsuit that alleged it violated users' privacy with Siri recordings.

The tech giant, which has a reputation for prizing user privacy, denied that its voice assistant app collected information and used it to create marketing profiles.

Apple agreed this week to pay $95 million to settle a class action claiming its voice-activated Siri assistant violated users' privacy by recording conversations, court documents show. Why it matters: The tech giant said in the preliminary settlement agreement that it "continues to deny any and all alleged wrongdoing and liability.

Apple said Wednesday its virtual personal assistant Siri protects users data privacy on their devices and does not send user information to marketers.

Apple (AAPL) said Siri user data is not being sold for marketing purposes after settling a proposed class action lawsuit accusing the voice assistant of eavesdropping on iPhone and other Apple device users.

Apple denied its digital voice assistant Siri poses any privacy concerns — one week after it agreed to pay $95 million to settle a lawsuit tied to the software tool. “Apple has never used Siri data to build marketing profiles,

Apple has agreed to a $95 million settlement following allegations that its Siri feature recorded users without their consent. Pending court approval on February 14, eligible Apple device owners could receive up to $20 per Siri-enabled device owned between September 17,