The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...

Benjamin Hill travels the nation collecting stories about what makes Minor League Baseball unique. This excerpt from his newsletter is a mere taste of the smorgasbord of delights he offers every week.

In retirement, Roger Federer continues to have a major impact on the sports world. Since partnering with On in 2020, the ...

The relationship between hospitality and haute couture runs deep, evolving from early collaborations to the rise of dedicated hotel brands by fashion giants like Armani, Bvlgari, Versace, Ferragamo ...

Depending on your financial situation, you might benefit from paying off debt, investing or both. Here are some things to ...

How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

The NFL logo and theme art for Super Bowl LIX features beadwork from Tahj Williams, a queen of the Golden Eagles Mardi Gras ...

The recent refresh of US superstore Walmart's branding got people talking. The word 'refresh' is operative here. This wasn't a splashy new logo or big sweeping changes from agency JKR, it was more ...

The word “trademark” may sound like legalese, but learning how to trademark your logo doesn’t have to be a painfully complex ...