Google Analytics simplifies cost data import
Cost data imports will now only require source, medium, and date, while making campaign fields optional for more flexible ...
How App Orchid’s AI and Google Cloud are changing the game for business data analytics
App Orchid partners with Google Cloud to revolutionize enterprise data access using Gemini AI models and knowledge graphs, ...
Search Engine Land1y
Google Analytics
The transition to Google Analytics 4 (GA4) marks a significant change in how businesses track, measure, and analyze their website and app data. Search Engine Land offers in-depth insights and ...
Google Launches Open-Source “Meridian” Marketing Mix Model
Google launches Meridian, an open-source marketing tool using advanced modeling to optimize ad budgets and measure campaign ...
Geeky Gadgets27d
Guide to Building AI Apps with Google Analytics (GA4) Integration
how that data is collected, analyzed, and acted upon. If you’re building your own app or software project, integrating a powerful analytics tool like Google Analytics 4 (GA4) with artificial ...
TechnoSports4d
Google Meridian is Here: Open-Source Marketing Mix Model for the Modern Age
When tech giant Google quietly released its open-source Marketing Mix Model (MMM), dubbed “Meridian,” it signaled more than ...
eWeek1mon
Google Building AI World Model to Replicate Human Cognition
If Google and other AI companies succeed with world models, AI simulation could leap forward in unprecedented ways. Instead of merely reacting to data, AI could anticipate, plan, and learn from ...
Google introduces Meridian, an open-source marketing mix model
Google (NASDAQ: NASDAQ:GOOGL) announced the launch of Meridian, an open-source marketing mix model (MMM). Meridian is designed to assist marketers and data scientists in making intelligent, ...