USC Trojans women’s basketball star, JuJu Watkins signed an NIL deal with Nike in 2022 when she was just a senior in high school. In October, Watkins and Nike a ...

Unrivaled has been the talk of the WNBA offseason, as well as Paige Bueckers and JuJu Watkins. The latter two had one of the ...

The No. 7 ranked USC Trojans women's basketball team produced an impressive 84-63 win over the No. 8 Ohio State Buckeyes on February 8. What's perhaps more imp ...

After No. 7 USC women's basketball's dominant 86-64 win over Wisconsin on Wednesday, sophomore star JuJu Watkins left a young ...

The freshman guard has made an immediate impact on the sixth-ranked Trojans’ roster, especially on defense, with a rivalry ...

On the Feb. 11 edition of "Run It Back," Unrivaled co-founder Napheesa Collier talked about signing Bueckers to an NIL deal, as well as getting JuJu Watkins — a collegiate icon just like Bueckers — to ...

USC’s JuJu Watkins may be the most entertaining show in the college game. On Thursday, her No. 6 Trojans face a serious test: ...

The Big 10 has its share of star power with players like USC's JuJu Watkins and UCLA's Lauren Betts. However, the conference is also incredibly deep featuring f ...

Billie Jean King sparked huge momentum in gender equality with her win over Bobby Riggs in the 1973 Battle of the Sexes ...

Nike is back in the game, advertising during the Super Bowl for the first time since 1998 and it is very telling that they ...

Kylie Feuerbach, a fifth-year Hawkeyes senior, gained appreciation in Iowa's upset win over USC for her tone-setting defense ...

A hallmark of effective inclusive marketing is changing the narrative of incomplete stories, limited perceptions, and harmful stereotypes that run rampant in society.