Few beauty decisions are more personal than selecting a fragrance. In much the same way that makeup is the mask that helps us face the day, perfume can send a message about who we are, what we like, ...

Billie Eilish has just launched her latest fragrance which is being hailed as the 'best perfume ever'. The new scent, Your Turn, distinguishable by its unique bottle, joins her existing fragrance ...

That’s why switching up your fragrance isn’t just a luxury, it’s a necessity, for creating new moments, sculpting fresh moods, and tapping into the brain’s deeply ingrained scent-memory ...

We may earn an affiliate commission from links. Calling all fragrance lovers—have you added hair perfume to your shelf of favorite scents? I’d argue that aside from reformulated classics ...

So, what do you think of when you imagine Hermès? Perhaps luxury shoes or a bag—but for us, it’s the killer men’s fragrances and (more recently) men's watches. There’s no dinner party ...

It’s a scene that feels familiar, almost nostalgic—except this isn’t a Parisian jazz club from the 1960s, but a modern fragrance launch by Diptyque, reimagining scent as something to be ...

As a result, I’ve learned what makes a good one. When it comes to fragrance, “good” is subjective and often comes down to a matter of preference of taste. With that in mind, I spoke to a ...

Eilish’s fourth fragrance, Your Turn eau de parfum, has now made its debut, featuring a robust blend of ginger, peach skin, and Australian sandalwood notes. Like each of Eilish’s perfumes ...

Promise. “I think that there’s a desire for your fragrance to make you stand out and for your fragrance to be unique,” Emma shares. “What we wear impacts our memories, our emotions ...

Promise. If you grew up in the late 2000s or early 2010s, there's no doubt in my mind Bath and Body Works body sprays were some of the first fragrances you owned. While I was obsessed with body ...