And, beyond the “big 3” of OTT, there are hundreds of OTT providers, catering to various niches. Whether building a base of OTT subscribers around user-generated content (UGC), linear channel OTT as ...

When it comes to over-the-top (OTT) viewership, the streaming media industry as a whole has a surprising prediction for the traditional broadcast and cable industries: OTT viewership will exceed ...

OUR EXPANSIVE PRESENCE - No need to work with multiple providers. We maximize your reach across an exciting mix of top-tier CTV/OTT providers including premium branded networks, vMVPDs and pure ...

The National Broadcasting and Telecommunications Commission (NBTC) has no authority to supervise streaming operations of over-the-top (OTT) platforms based on existing regulations, says NBTC chairman ...

Indian private telecom operators have countered OTT communication providers on the licensing regime, asserting that streaming ...

“Hence, we suggest that TRAI should recommend for OTT providers contributing in the network development and building a broadband backbone for the country. In this effort, other OTT service ...

Among other notable findings: Majority of advertisers (97%) work with more than one CTV/OTT provider, with 40% using an average of more than five providers on a typical campaign — reflecting the ...

Regulation of OTT platforms and digital news providers will now fall under the gambit of the Information and Broadcasting (I&B) Ministry instead of the Ministry of Electronics and Information ...

The COAI reiterated its position that the demand of telecom operators for a reasonable 'usage fee' from OTT communication service providers for leveraging their networks to provide profitable ...