OTT platforms struggle to keep viewers engaged as mobile scrolling emerges as a big distraction
With over 75% of Indian digital consumers engaging in second-screen viewing, content creators are adjusting strategies to ...
Exchange 4 Media56m
TV isn’t fading away, it’s transforming into multi-screen, hybrid ecosystem: Harit Nagpal
Harit Nagpal, MD & CEO of Tata Play, said during his session at the launch of PMAR 2025 launch that the definition of TV has ...
Oneindia1d
Forget OTT Release, Sudeep's Max Gears Up For TV Release - Know Date & Time
Even as people are eagerly awaiting the OTT release of Kiccha Sudeep's hit movie Max, there is some good news about its ...
Sankranthiki Vasthunam: Makers of Venkatesh Daggubati starrer make strategic move as they choose TV over OTT for the first small screen release
Venkatesh Daggubati delivered a promising hit at the box office with his film Sankranthiki Vasthunam. The Anil Ravipudi ...
Oneindia1d
Valentine’s Day OTT Release: From Dhoom Dhaam To Manorajyam – What to Watch This Friday?
Valentine’s Day OTT Releases lineup is here! From Yami Gautam’s Dhoom Dhaam to Unni Mukundan’s Marco, check out the top 5 ...
In an interview with SCREEN, actor Jaaved Jafferi talks about OTT stars, nepotism, changing audience preferences, and much more.
In an interview with SCREEN, actor Jaaved Jafferi talks about OTT stars, nepotism, changing audience preferences, and much ...
India Today on MSN5d
The Mehta Boys to Mrs: Top 6 OTT releases this week
This weekend, a variety of highly anticipated South films and original titles are set to release on OTT platforms, offering ...
Rekhachithram OTT release: Asif Ali movie sails past ₹75-crore mark, days before digital debut
Rekhachithram, a Malayalam mystery crime thriller, has grossed features an ensemble cast and is set to debut on OTT platform ...